If you are just taking the first steps in your musical career, then it is very important for you to attract the attention of the audience and music producers, to create a group of your fans that will constantly grow.
Define your target audience. Without resorting to classifications, you must – depending on your musical style – determine the target audience. Depending on the style of music, there are certain cultural currents and media that represent the genre in question. This can also lead to different advertising channels. Therefore, it is very important, relatively speaking, to visualize your future fan base and create an appropriate roadmap. So think about how you can best reach your target audience – whether you’re playing live as a band, as a DJ, or as a producer.
Next, you should create a website as soon as possible and register with the most important social networks. Required to register Facebook and Twitter, as well as services such as SoundCloud, LinkedIn, Spotify and many others. Using music streaming services can be extremely beneficial.
Celebrate presence and attract attention. With the necessary dose of self-confidence in your luggage, you should start drawing attention. This does not necessarily mean that you have to attract attention from the very beginning with scandalous performances or other strange practices – it is enough if you show yourself in public, attend relevant clubs and events, write and meet potential fans and associated artists, demo recordings .
The music content created by you is sent by you to record companies, posted on famous blogs, your music is uploaded, for example, to the appropriate groups on SoundCloud. You can effectively exchange ideas with like-minded people. An ever wider contact network is constantly being built on the basis of other contacts. So meet as many people as you can.
Create a team and work together. Especially in our time, a lot is required of a musician. Whereas previously he could focus solely on making music and networking, today in many cases he has to deal with all sorts of administrative tasks and demonstrate omnipresence on the worldwide web. This is why building your own team can be extremely rewarding.
A possible model for an in-house team could be: management (supports the review and primarily takes care of deals and collaborations with brands, etc.), record company or publisher or distributor (releasing music per se) and accountant (takes care of concerts and box office fees). Of course, in addition to all of the above, the presence of a fan club will not hurt.
The one who works with discipline and puts everything on one card can also achieve fame without titanic efforts, but one cannot do without willpower and diligence. Music groups can, of course, also comfortably share their respective tasks.