Spotify may win the plan for those looking to save money down the road. A novelty known as Spotify Plus lowers the limitations of the free modality without removing ad serving at a more affordable price: $0.99. However, the alternative is not yet available to all users of the music and podcast streaming platform.
Since this plan for Spotify users only costs $0.99 per month, it is 90% cheaper than Premium in the US ($9.99 per month). When choosing Plus, users still receive ads. But some features, such as the ability to change music without the hourly limit of the free modality, are available to these subscribers.
On the website, the streaming platform has confirmed tests of the new plan. But the Swedish streaming service hasn’t given any predictions or certainty about a future launch date for the new modality. Some tests end up paving the way for new suggestions or improvements, while others may just provide knowledge. The Spotify administration has not yet shared its plans for the mass introduction of the new tariff plan.
Recently, the prices of Spotify Premium have gone up in some countries. Announced in April 2022, the updated values have only begun to apply to those who have already subscribed to the streaming platform. For new users in most countries, the changes went into effect on April 30, 2022.
The increase in values ranged from 14% to 30%. The most notable increase has been in the Premium Family. At the end of the first quarter, Spotify announced its financial results. The streaming platform saw a 20% increase in Premium revenue compared to the same period last year.
Today it is known that the new Spotify Plus tariff plan will be implemented primarily in emerging markets, that is, in those countries where the income of the average user is very low. For example, in India, the cost of a Spotify subscription was already ten times lower than in the United States of America and almost fifteen times lower than for users from the Netherlands.